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en.wikipedia.org(song)#Music_video
The video was shot at 50 frames per second, twice the regular speed. At the shoot, Chris Martin had to sing the song at double speed so that the audio and visual content would be in sync, a common yet difficult practice of music videos. The final product is slowed to 25 frames per second, giving the slow motion effect of the video. The transition of the video from night to day was achieved through telecine.